Background of the Study
Corruption remains a major impediment to sustainable development in Nigeria, eroding public trust, hindering economic growth, and undermining democratic governance. In Jalingo Local Government Area (LGA), Taraba State, corruption impacts public service delivery, resource allocation, and institutional effectiveness. Development communication plays a pivotal role in advocating for anti-corruption practices by fostering public awareness, mobilizing collective action, and promoting transparency and accountability. Tools such as community radio programs, social media campaigns, and grassroots advocacy have proven effective in challenging corrupt practices and empowering citizens to demand ethical governance (Ahmed et al., 2024). By employing participatory communication approaches, development communication can create an informed and active citizenry, reduce tolerance for corruption, and strengthen institutional mechanisms for accountability.
1.2 Statement of the Problem
Corruption remains deeply entrenched in many local government structures, including Jalingo LGA, with far-reaching consequences for development. Despite existing anti-corruption initiatives, the lack of effective communication strategies has limited public understanding of corruption and its implications, reducing citizens' willingness to report and challenge corrupt practices (Bello & Yusuf, 2025). Communication gaps also hinder the ability of civil society organizations and local governments to engage effectively with communities in anti-corruption advocacy. This study evaluates the role of development communication in advocating for anti-corruption practices in Jalingo LGA, focusing on its impact on public awareness, community engagement, and institutional accountability.
1.3 Objectives of the Study
To assess the role of development communication in promoting anti-corruption practices in Jalingo LGA.
To identify the most effective communication strategies for anti-corruption advocacy in Jalingo LGA.
To evaluate the impact of development communication on public attitudes toward corruption in Jalingo LGA.
1.4 Research Questions
What role does development communication play in promoting anti-corruption practices in Jalingo LGA?
Which communication strategies are most effective for anti-corruption advocacy in Jalingo LGA?
How has development communication influenced public attitudes toward corruption in Jalingo LGA?
1.5 Research Hypotheses
Development communication significantly promotes anti-corruption practices in Jalingo LGA.
Certain communication strategies are more effective in advocating against corruption in Jalingo LGA.
Development communication positively impacts public attitudes toward corruption in Jalingo LGA.
1.6 Significance of the Study
This study provides valuable insights into the role of communication in addressing corruption at the local government level. By identifying effective communication strategies, the research offers practical recommendations for anti-corruption agencies, civil society organizations, and policymakers. Additionally, it highlights the importance of community engagement and participatory communication in fostering a culture of transparency and accountability in Jalingo LGA.
1.7 Scope and Limitations of the Study
The study is limited to Jalingo Local Government Area, Taraba State, focusing on the role of development communication in promoting anti-corruption practices.
1.8 Operational Definition of Terms
Development Communication: Strategic communication methods aimed at fostering public awareness, dialogue, and action against corruption.
Anti-Corruption Practices: Actions and policies aimed at reducing, preventing, and addressing corruption in governance and society.
Jalingo Local Government Area: An administrative region in Taraba State, Nigeria, targeted for anti-corruption advocacy.
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